2024 Telly Award Gold Winner: B2B: Business-to-Business — Branded Content
Bronze Winner: Travel & Tourism — Branded Content

View Boston is a 59,000 sq. ft, multi-floor experience where accessible technology enhances placemaking. The exhibit interconnects visitors by providing an interactive planning tool that enables them to discover this amazing city's diverse offerings.

Our team traveled to Boston and interviewed project specialists and the creatives at Float4 to understand how LED technology bridges the gap between the past and present in Beantown.